According to the "Illuminati" Rapper, the media sometimes sidelines “the positive aspect of artistes but concentrate more on the ‘bad deed’ to sell their Newspapers and promote their programs”.
The self-acclaimed originator of “Azonto”, stated that if an artiste is projecting or undertaking a course to benefit the masses, it should be gabbed on various media platforms to create awareness and support the progressiveness of the artiste and the industry rather than the chastisement and the “PHD” (Pull Him Down) attitude.
‘’It has to do more with the media. The media has to communicate to the artiste before letting any information out to the fans. If there are more good stories of an artiste, it should be 24/7 everywhere on radio and television…..Samini is doing this, Funny Face is that, then it generates that love in the people’’ Sarkodie said.
In an interview with YFM’s Jay Foley, on Saturday, October 19, the 2012 BET Award winner pleaded with the media to desist from circulating false reportage which is set to tarnish the image of an artiste.
Adding that, verifying to know the authenticity of an alleged accusation of an artiste will help the entertainment industry grow.
“People don’t hear stuff from people unless maybe they release a song but when there should be a bad news now, it would be everywhere. But we (Artistes) have good things we are doing of which attention should be given to’’ he noted.
Despite some false publications which irritate Michael Owusu Addo aka Sarkodie, he urged his fans and lovers of his songs to be supportive since they are his source of inspiration.
He however advised his fellow artistes ‘to mature before growing their fans. In some few years to come, the fans' perception about you the artiste will change. Therefore as an artiste you have to step up grow in the game before your fans grows up’
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